We have a new idea to have a Model of the Month (MoM) category and after much discussion over lunch yesterday, we have decided to award Bar Refaeli as our August 2008 MoM. We have seen her previously on Victoria’s Secret catalog but what really caught our attention this month was her work with casual wear label FOX with her unique Italian-Scandinavian-Mediterranean blend of looks. Just a little more about her thanks to Wikipedia, Bar evaded Israeli military service when she was 18 and was criticised choosing her young modelling career even though she stated that she really wanted to serve in the IDF (Israeli Defence Force). Thankfully the issue has been resolved in which the Bar would visit injured IDF soldiers on visits to Israel and encourage enlistment in the army. How cool was that?! More pictures of Bar to share below.